Brand Identity & Website: Vertage

Challenge:

Develop brand identity and create a first iteration website for Vertage—a new line of cheeses made without animals.

Solution:

Create a fresh brand identity that speaks to the foundation of Vertage and establishes clear values. Write copy that breathes life into the brand, is easily digestible, and consistent across all main pages: homepage, cheeses, recipes, our story, and find us. Enjoy a taste of the samples below or explore the full Vertage website here.

My Role:

Worked as sole Copywriter under creative direction of Dakyung Lee in collaboration with the design team at Jd&co.